Vetericyn

Client Story

Award-winning brand, Vetericyn®, is an industry leader in non-toxic animal wellness products. Vetericyn was founded by farmer, Bob Burlingame, who was motivated to create a safe wound care solution that had a broad range of capability — from pets to livestock.

Challenge

Brand awareness for cat and dog products. Well-known and trusted in veterinary and livestock circles, Vetericyn intends to become a household name with pet parents.

Solution

Access the vast audience of pet parents via the Pet Living platform with Kristen Levine. Showcase the value of Vetericyn products by an influencer who uses them on her own pets (and donkeys). Increase brand visibility via social media, broadcast TV, email marketing, and the Pet Living blog.