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Cytopoint

Client Story

CYTOPOINT® is a canine dermatology product from Zoetis, the largest global animal health company. This veterinary-prescribed treatment provides long-lasting itch relief for dogs with allergic or atopic dermatitis.

Challenge

To create consumer awareness around the injection that controls chronic dog itch for 4-8 weeks.

Solution

Create digital and broadcast content to reach an audience of engaged pet parents on mobile, laptop and livingrooms (TV) who are seeking solutions for their dog’s allergic itch.

Six Month Results

TV Impressions

3,950,000

Digital Broadcast Reach

26,789

Clients Pawsitively Love Kristen Levine Media

"Kristen, I was checking out Itchy Pet Awareness Month online and found the clip of you and Chilly on the Channel 8 news. First of all, you did such a fabulous job!! You are truly a professional and a natural! And Chilly… I was cracking up at how totally chilled out he was!!!! Just made me smile!!"

Dana Liska, DVM, DACVB, Zoetis

Kristen Levine Media
5
2020-03-23T17:56:06-04:00

Dana Liska, DVM, DACVB, Zoetis

"Kristen, I was checking out Itchy Pet Awareness Month online and found the clip of you and Chilly on the Channel 8 news. First of all, you did such a fabulous job!! You are truly a professional and a natural! And Chilly… I was cracking up at how totally chilled out he was!!!! Just made me smile!!"
https://media.kristenlevine.com/testimonials/dana-liska-dvm-dacvb-zoetis/
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